inside-sales-optimization

CASE STUDY

Inside Sales Optimization

Inside Sales Boost Brings Significant ROI

In the past 9 years, Onboard exceeds the expected results and ROI, and meets the customer’s quality & quantity requirements. The project is growing.

Background

The client, a global telecom company, needed to manage their world-wide sales process through an indirect, partner sales based model. All data (existing/prospective clients and resellers) had to be analyzed, aligned and imported into Salesforce.com. All elements of the world-wide existing customer management, up-selling, cross-selling, new lead generation and sales process management through partners had to be modernized, digitalized and implemented into a CRM system.

Strategy

Implement and continuously improve a data driven, partner based, end-user focused lead generation program. Execute through our hubs in Sofia, Brussels and Singapore region specific campaigns to increase market share and maximize sales. Analyze and continuously improve marketing and sales processes based on the collected intelligence residing in the CRM system.

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